In 2019, Earth Overshoot Day has arrived on 29 July, 5 months earlier than 31 December.
This means that the world’s population is currently consuming the equivalent of 1.6 planets per year, but we have only one planet Earth to live upon.
2019 was the year of climate strikes, the year in which “There is no Planet B” was the most shouted slogan on social networks and in main cities all over the world and on the banners of young environmental activists. This year more than ever, have tomorrow’s adults reminded the whole world that our current behaviour is not sustainable and that if not corrected immediately it will put at risk the future of the entire planet, including ours and that of our children.
In 2019, Earth Overshoot Day, the day on which humanity consumes all the resources that the earth is able to provide for one year, has arrived on 29 July, 5 months earlier than 31 December. This means that the world’s population is currently consuming the equivalent of 1.6 planets per year, but we have only one planet Earth to live upon.
Despite this, there are signs of hope. In fact, Black Rock, the largest investment fund in the world, said that the goal of companies is not just the pursuit of profit as purpose and that profits and purpose are not in contradiction.“Profits are essential if a company is to effectively serve all of its stakeholders over time – not only shareholders, but also employees, customers, and communities”. For the first time in history, the world of finance, through one of its most authoritative voices, has declared that the aim of companies is not only to generate profit, but to look after the interests of all stakeholders. Environment included.
It is therefore clear that today the way of doing business must be changed. In the context in which we find ourselves, there is a growing awareness that the linear economy model of the ‘take-make-waste’ approach is no longer practically applicable. This has lead to an increasing tendency to replace the current economic paradigm with one of circular type is, which brings both a benefit to the Planet but also an advantage to businesses, representing a strategic lever for competitiveness and innovation.